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How a stand for fairs and congresses is the best showroom

Within the 15 reasons why AFE (Asociación de Ferias Españolas – Spanish Fairs Association) enhanced us to exhibit on a show, we found more than one which made reference to the power of attraction of a design stand for fairs.

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Elements to improve the visibility of your designer stand

Being recognized as a company and seen as soon as you enter the fair or you wonder around is fundamental for the success of a fair trade marketing strategy so that our design booth works perfectly.

Thus, the use of corporate colors, correct lighting, the incorporation of technology such as led screens, etc., is fundamental, as well as the good use of all these elements to correct or enhance the location of the stand inside the enclosure. But also, contacting a stands design and construction company with long experience in the field and with presence in many fairs and congresses can help us incorporate other elements that increase the visibility and the attractiveness of our exhibition. Which elements can help us attract more customers to our stand? Let’s have a look.

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How to improvise a trade show marketing plan from our stand

Performing a perfect trade show marketing strategy brings spectacular results and unbelievable scope and projection for our company, but to assure all these effects, we must plan with consciousness and set up the trade show presentation with at least 6 months or 1 year of advance.

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Do you work in the chemical sector? fairs and congresses in Barcelona

Barcelona is a world-famous capital in terms of holding conferences and fairs of great relevance. The Mediterranean capital has been able to demonstrate on more than one occasion its enormous potential not only in terms of infrastructures but also as a perfect host in world-wide exhibitions such as the Mobile World Congress, sectorial congresses such as Construmat and other events such as the International Logistics Exhibition. So, no matter the sector you work for, you will always have a great space available to project your brand’s image, attract investors and grow your business in Fira Barcelona or any other space for fairs and congresses in Barcelona.

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15 reasons to hold an exhibition in an international fair

The AFE (Asociación de Ferias Españolas), Spanish Fair Association, the main driving entity of the showcasing and congress industry in the country, offers in its website the 15 most important reasons to exhibit on a fair. From byQUAM, we firmly believe in the huge value of being present as a company in these peregrination places, dedicated to all of these people who want to project an image of strength, quality and proximity with their potential clients. Thus, we wanted to take these 15 points of reference and extrapolate them to the international field.

 

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Stand at SIL 2017: the world’s largest logistics event in Barcelona

Once again, Barcelona proves to be an undisputed place for the celebration of the most important congresses and world-class fairs. Just a few days ago the city celebrated the MWC 2017 and now is present again in the world’s trade fair agenda with the International Logistics and Material Handling Exhibition (SIL 2017)

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Things I should not miss at my exhibition stand for fairs

An exhibition stand for fairs is not only an eye-catching structure from where we project our brand image: a good exhibition stand for fairs must be both functional and attractive. Therefore, it is as important as the logo that identifies our brand and it should be clearly noticeable from the inside of area where the show is being held. How to arrange the necessary items and materials needed to attract, inform and make all the visitors fall in love with it. What should not we miss to complement our exhibit stand for fairs?

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5 strategies to develop an internationalization plan

The internationalization of a company is one of the biggest challenges that a business presents: an exciting adventure to tackle when we find the right position in the market to seek greater credibility with potential investors, image brand and customer loyalty around the world.

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Now is the time to plan your stand for the MWC 2018

Next February the 27th, Barcelona will celebrate, once again, the largest business exhibition in the world: the Mobile World Congress 2017. A fair that turns the Mediterranean capital into the mirror of an industry that generates benefits to represent 2% of world GDP. Who wouldn’t like to be a participant in such a multitudinous and influential event?

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5 reasons to participate in the fair Construmat 2017

From May 23rd to May 26th, Fira Barcelona dresses up to host the 20th edition of Barcelona Building Construmat, one of the main trade events on the international calendar that brings together, every two years, a great number of companies in the construction sector and other related areas in this Mediterranean city. This is the most powerful fair in the sector and we still have four months to prepare a presentation; this means that now would be the right time to design your stand for Construmat 2017. If you haven’t made up your mind yet, here’s 5 reasons that will help you do it:

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